Anhedonic entities are strapped to a training chair and fed “content created to both relieve and notify” in an abstract extension of deep space presented in Rawle’s brief Care More.
‘ I Heard Your Name In The Noise’ is the opening track from Truth Serum, the seductive brand-new job from London manufacturer JQ. His club-adjacent ambient structures move carefully through complex sound style, tactile textures and dancefloor hum in service of what LA label Post-Geography refers to as “5 fragmented reflections of the digital experience”. Regularly beautiful, JQ’s soundscapes constantly edge on the dissociative, and the anxious clicks and compulsive bursts of sound show a controlled stress and anxiety and fear generated by track titles like ‘Trapped Inside A Glacial High’ and ‘I Bite My Nails Till They Bleed’. It’s in this harshness that manufacturer’s work lines up with artist Thomas Harrington Rawle, whose Day-Glo dystopia populates a really comparable area.
For the video for ‘I Heard Your Name In The Noise’, Rawle extends deep space of his brief movie Care More, an animated picture of an anhedonic post-apocalypse that functions as a powerful review of the atomised commodification of self-care practices that happen in our modern landscape of health influencers and mindfulness apps. This is a world in which sentient beings are utilized as fuel for fantastic content makers, music is decreased to its serotonin-inducing make up parts of bass drops, Shepard tones and sine waves, while spaceships bearing maniac smiles whir overhead intoning: “Enjoy yourself. You are all you require.”
In one scene from Care More, which is the very first episode of a continuing series, a cast of characters with a differing degree of psychological distresses go through a medicalised application of empty support, with hair-dryer-like gadgets utilized to pipeline ridiculous maxims straight into clients ears. Rawle’s analysis of ‘I Heard Your Name In The Noise’ functions as an abstract extension of this treatment. “In the video I have my Care More bobble head characters repaired to a training chair,” he discusses. “They are persuaded by a range of screens beaming content developed to both relieve and notify. Sometimes we see the careful look of the ‘Care Corp’ CEO.”
Rawle continues: “The GANs were trained on a set of business logo designs from all of the world however at low resolution so they would be found out in an intentionally uneven method, the design and text GAN’s were trained on print advertisements from the late 70 s through to the 90 s.” Illuminated by the cold light of the neural network, all material is flattened into absolutely nothing, each logo design, image and belief equivalent from each other. In JQ and Rawle’s collective universe, the very same uses to those taking in the material, as the clients flicker and phase-shift into each other, superimposed yet inapplicable, populating the exact same area, yet not able to share it with each other.
‘ I Heard Your Name In The Noise’ is drawn from Truth Serum, out now on Post-Geography.
For more info about Thomas Harrington Rawle and his work, you can follow him on Instagram. Rawle will be revealing his movie Codex Of Care as part of the group program To Be Human, which ranges from September 16– 24 at Zona Mista. You can discover JQ on Instagram and Twitter.
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